重要提示：
请勿将账号共享给其他人使用，违者账号将被封禁！
题目
(阅读理解题)Advertisements make us want too much, so we get the idea that the only purpose of advertising is to sell goods.But it is not completely right.Advertisement has another equally important function—to inform.A great deal of the knowledge we have about household goods derives largely from the advertisements we read.Advertisements introduce us to new products or remind us of the existence of ones we already know about.Supposing you wanted to buy a washer, it is more than likely you would obtain details regarding performance, price, etc., from an advertisement.Lots of people pretend that they never read advertisements, but this claim may be seriously doubted.It is hardly possible not to read advertisements these days.And what fun they often are, too! Just think what a railway station or a newspaper would be like without advertisements.Would you enjoy gazing at a blank wall or reading railway byelaws while waiting for a train？ Would you like to read only closely printed columns of news in your daily paper？ A cheerful, witty advertisement makes such a difference to a drab wall or a newspaper full of bad news.We must not forget that advertising makes a positive contribution to our pockets.Newspapers, commercial radio and television companies could not subsist without this source of revenue.The fact that we pay so little for our daily paper, or can enjoy so many broadcast programs is due entirely to the money spent by advertisers.Just think what a newspaper would cost if we had to pay its full price! Another thing we mustn’t forget is the ‘small ads.’ in virtually every newspaper and magazine.What a tremendously useful service they perform. for the community! Just about anything can be accomplished through these columns.For instance, you can find a job; buy or sell a house; announce a birth, marriage, or death in these small ads.
(1).What will you possibly want to know from a washer advertisement？
A、some details
B、how much it will cost
C、its functions
D、all of the above.
(2).What is the author’s attitude towards most people’s claim that they never read advertisements？
A、doubt
B、agreement
C、acceptance
D、in favor of
(3).According to the text, which of the following statements is true？
A、only TV commercials are useful in daily life
B、advertisements help to change our life
C、advertisements should be serious
D、advertisements make us spend more money on newspaper, magazines and broadcast programs
(4).In the passage, the author is focusing on ____________.
A、how people buy things through advertisements
B、the useful service of advertisements to the community
C、how advertisers spend their money
D、the advantages and disadvantages of advertisements
(5).According to the passage, advertisements will NOT make us ____________.
A、buy something
B、know the functions of some new goods
C、learn some knowledge
D、forget the old things that are already known by people
更多“（阅读理解题)Advertisements make us want too much, so we get the idea that the only pu”相关的问题
第1题
(阅读理解题)Advertising is a form. of selling. It makes you want to buy a product or a service. In order to attract your interest it uses various approaches. One is the emotional approach. For example, consider an advertisement for a blanket. It is beautifully printed in full color. It shows a young woman looking dreamily at a pretty blanket. “To you a blanket is more than a source of warmth,” it says. “You need beauty as well as a good night’s sleep.” Looking at the advertisement, you may feel flattered. You may feel yourself different from those who buy blankets simply for warmth. And so you may want to have one yourself. In the same way, a man may buy a certain make of car just because he wants to impress his friends. This seems ridiculous, of course, since people buy a car as a means of transportation. But there are many people who secretly feel that a certain car will give them prestige. To realize this, you have only to look at TV commercials in which nice-looking cars are shown together with people everyone admires. On the contrary, when a man buys a delivery truck for his business that is not the case. Here he will not try to seem important as he may when he buys a luxury car. What he has in mind is a truck that will do its job efficiently. Similarly, a woman buying a refrigerator will not be led by her emotions so easily. She wants to know such facts as how much food it can hold and whether the food is easy to reach. In such cases, advertising is generally straightforward. It gives you the facts about a product rather than an idea. Generally, advertisements use either the emotional or the rational approach, or a combination of the two. Advertising reflects our way of living. This is one reason why an American university has recently set up a place storing historical records for TV commercials that have been used in the past. They will be useful in learning why people really behaved, thought, and acted as they did in the days when these commercials appeared on TV.
(1).What does advertising sell？
A、A product or a service
B、Emotion or ration
C、Facts or ideas
D、Impression or prestige.
(2).What will you feel when looking at the advertisement at which a beauty is looking dreamily？
A、to be worried
B、to be relaxed
C、to be praised and pleased
D、to be cheated
(3).Which “make” in the following sentences is the same as the one (underlined) in Para. 2？
A、My parents always make me do my homework before I go out
B、With blood pouring from his leg, he made it to a nearby house
C、It’s one of the most popular makes of satellite phone on the market
D、None of the above
(4).Which of the following commodities should use the emotional approach in advertising according to the passage？
A、delivery truck
B、car
C、refrigerator
D、washing machine
(5).According to the passage, which of the following statement is NOT true？
A、Advertising can help us to know how people live in the past
B、The emotional approach focuses on the customers’ feelings while the rational approach concentrates on the products’ functions
C、What you buy should make others think highly of you
D、To some degree, TV commercials can help people make decisions.
第9题
A.3
B.4
C.5
D.6
第10题
相关内容
警告：系统检测到您的账号存在安全风险
为了保护您的账号安全，请在“赏学吧”公众号进行验证，点击“官网服务”-“账号验证”后输入验证码“”完成验证，验证成功后方可继续查看答案！
