题目
The markup may be quite high 90 percent of cost or it may be low. Grocery items in a supermarket usually have a low markup, while mink coast have a very high one. High markups, however, do not in themselves guarantee big profits. Profits come from turnover. If an item has a 50 percent markup and does not sell, there is no profit. But if a cereal has an 8 percent markup and sells very well, there are reasonable profits.
While most pricing is based on cost factors, there are some exceptions. Prestige pricing means setting prices artificially high in order to attract select clientele. Such pricing attempts to suggest that the quality or style. of the product is exceptional or that the item cannot be found elsewhere. Stores can use prestige pricing to attract wealthy shoppers.
Leader pricing and bait pricing are the opposites of prestige pricing. Leader pricing means setting low prices on certain items to get people to come into the stores. The products so priced are called loss leaders because little or no profit can be made on them. The profits are made from other products people buy while in the store. Bait pricing, now generally considered illegal, means setting artificially low prices to attract customers. The store, however, has no intention of selling goods at the bait prices. The point is to get people into the store and persuade them of the inferiority of the low-priced item. Then a higher-priced item is presented as a better alternative.
A common retail tactic is odd priced products. For some products of $300, the store will set the price at $295 or $299.95 to give the appearance of a lower price. Automobiles and other high-priced products are usually priced in this manner. For some reason $7995 has more appeal to a potential car customer than $8000.
Bid pricing is a special kind of price setting. It is often used in the awarding of government contracts. Several companies are asked to submit bids on a job, and normally the lowest bidder wins. A school system may want to buy a large number of computers. Several companies are asked to submit prices, and the school district will decide on the best bid based as well on considerations of quality and service.
What is the base of selling price?
A.the cost of production
B.a percentage of total cost
C.the cost of transportation
D.the cost of storage.
第1题
A.The project life cycle typically changes and evolves with the project.
B.The project management life cycle is unique to every project.
C.The project life cycle is can be referred to as the Project Management Life Cycle.
D.The product life cycle typically involves more than one project life cycle.
第2题
A.crude oil washing
B.dedicated clean ballast tanks
C.cargo tank cleaning system
D.oil record book
第3题
A. Advanced replacement on the next business day
B. Support for every Cisco Product
C. Cases Opened Via E-mail or Telephone at any time
D. Immediate Support from the Cisco TAC Engineers
E. NBD callback from a Specialized Engineer During Regular Business Hours
F. Support for low-end products only
第4题
What we can learn from the video?
A.Lumium always finish work by themselves.
B.Some work may need Chinese manufacturing.
C.Not every product starts with research.
D.They start testing after the prototype has been produced in order to find problems as soon as possible.
第5题
B、Every software system has its life cycle
C、Software life cycle is the period of time that a software product is in service
D、Software life cycle is the cycling through phases of specification, design, implementation, and testing
第6题
A.an inventory tracking system that stores millions of records and produces reports every 24 hours
B.a file of email addresses stored in an email program
C.a customer support system that keeps track of product issues
D.a decision support system that analyzes multiple variables
E.an enterprise data loss prevention system that monitors the flow of data over a network
第7题
材料:
Every new crude oil tanker of 20000 tons deadweight and above and every new product carrier of 30000 tons deadweight and above shall be provided with segregated ballast tanks.The capacity of the segregated ballast tanks shall be so determined that the ship may operate safely on ballast voyages without recourse to the use of cargo tanks for water ballast.
In all cases,however,the capacity of segregated ballast tanks shall be at least such that,in any ballast condition at any part of the voyage,including the conditions consisting of lightweight plus segregated ballast only,the ship’s draughts and trim can meet each of the following requirements:
(a)The moulded draught amidships(dm)meters(without taking into account any ship&39;s deformation)shall not be less than dm = 2.0 + 0.02L;
(b)The draughts at the forward and after perpendiculars shall correspond to those determined by the draught amidships(dm)as specified in sub-paragraph(a)of this paragraph,in association with the trim by the stern of not greater than 0.015L;
and(c)In any case the draught at the after perpendicular shall not be less than that which is necessary to obtain full immersion of the propeller.
In no case shall ballast water be carried in cargo tanks,except on those rare voyages when weather conditions are so severe that,in the opinion of the master,it is necessary to carry additional ballast water in cargo tanks for the safety of the ship,or,in exceptional cases where the particular character of the operation of an oil tanker renders it necessary to carry ballast water in excess of the quantity required,provided that such operation of the oil tanker falls under the category of exceptional cases as established by the Organization.
问题:
According to this passage,it is inferred that ________.
A.the crude oil is more pollutive than the product
B.the crude oil is less pollutive than the product
C.the crude oil and the product are equally pollutive
D.it can not tell whether the crude oil or the product is more pollutive
Ballast water ________ carried in cargo tanks on board of oil tankers.A.can be
B.can not be
C.can not,absolutely,be
D.can,only in rare or exceptional cases,be
This passage is most likely extracted from ________.A.Guide to Port Entry
B.Notices to Mariners
C.SOLAS
D.MARPOL
Assuming the length of a crude oil tanker is 200m,her max aft draft corresponding to her displacement of lightweight plus segregated ballast only should be ________.A.3m
B.4.5m
C.6m
D.7.5m
请帮忙给出每个问题的正确答案和分析,谢谢!
第8题
A.The best part of working at apple is actually the feeling that what you brought to the table has contributed to something greater than yourself.
B.A certainly a hard work ethic is important because it’s so much work put into making anything being a product or a piece of marketing or some software.
C.What apple gives the employees is the opportunity to be part of something really meaningful.
D.Apple never stop and they will always refining every little last detail until there’s no more time to refine.
第9题
方程说明任何两国的贸易额与其国内GDP成正比。如果这两个国家的GDP都增加一倍,这是否意味着贸易委增加四倍。用(教材中)求2-2中的简单例子分析这个问题。
Equationsays that trade between any two countries is proportional to the product of their GDPs.Does this mean that if the GDP of every country in the world doubled,world trade would quadruple? Analyze this question using the simple example shown in Table 2-2.
第10题
Passage One
Questions 21 to 25 are based on the following passage.
The appeal of advertising to buying motives can have both negative and positive effects. Consumers may be convinced to buy a product of poor quality or high price because of an advertisement. For example, some advertisement have appealed to people's desire for better fuel economy for their cars by advertising automotive products that improve gasoline mileage. Some of the products work. Others are worthless and a waste of consumers' money.
Sometimes advertising is intentionally misleading. A few years ago, a brand of bread was offered to dieters(节食者)with the message that there were fewer calories(热量单位, 卡)in every slice. It turned out that the bread was not dietetic(适合于节食的), but just regular bread. There were fewer calories because it was sliced very thin. but there were the same number of calories in every loaf.
On the positive side, emotional appeals may respond to a consumer's real concerns. Consider fire insurance. Fire insurance may be sold by appealing to fear of loss. But fear of loss is the real reason for fire insurance. The security of knowing that property is protected by insurance makes the purchase of fire insurance a worthwhile investment for most people. If consumers consider the quality of the insurance plans as well as the message in the ads, they will benefit from the advertising.
Each consumer must evaluate her or his own situation. Are the benefits of the product important enough to justify buying it? Advertising is intended to appeal to consumers, but it does not force them to buy the product. Consumer still controls the final buying decision.
Advertising can persuade the consumer to buy worthless product by______.
A. stressing their high quality
B. convincing him of their low price
C. maintaining a balance between quality and price
D. appealing to his buying motives
第11题
International trade is the exchange of goods and services between countries. It gives consumers and countries the opportunity to be exposed to goods and services not available in their own countries. Almost every kind of product can be found on the international market:food, clothes, spare parts, oil, jewelry, wine, stocks, currencies and water. Services are also traded: tourism, banking, consulting and transportation. A product that is sold to the global market is an export, and a product that is bought from the global market is an import.
International trade can benefit us a lot. Trading globally allows us to expand our markets for both goods and services that otherwise may not have been available to us. If you walk into a supermarket and are able to buy Indonesian bananas, Brazilian coffee and a bottle of French wine, you are experiencing the effects of international trade.
International trade brings US both advantages and disadvantages. For instance, international trade may also make the world economy easily affected by factors like prices,supply and demand, as well as global events. Political change in As a, for example, could result in an increase in the cost of labor, thereby increasing the manufacturing costs for an American sneaker company based in Malaysia, which would then result in an increase in the price that you have to pay to buy the tennis shoes at your local mall. A decrease in the cost of labor, on the other hand, would result in you having to pay less for your new shoes.
26.International trade exchanges goods and services between different countries and regions.
27.Every kind of goods and services can be found on the global market.
28.A product that is bought from the global market is an export.
29.International trade may easily affect world economy.
30.Political change in one country has nothing to do with international trade.
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