题目
The service produces clear, _______ benefits to people's health.
A) exceeding
B) decent
C) invisible
D) measurable
第1题
A.Prevent interruption of service
B.Minimize embarrassment
C.Prevent loss of life
D.Evacuate the facility
第2题
a focus ___4____ what the customer wants and needs is essential __5____ successful marketing efforts.this customer-orientation should go hand-in-hand with the company’s objectives of maintaining a __6____ volume of sales.marketing is a creative process combining all the activities needed to __7___ both of these objectives.
the process of marketing begins __8____ discovering what product customers want to buy.providing the features and quality customers want is a/an ___9____ first step in marketing.you will be facing an uphill battle if you provide something you want to produce and then try to ___10_____ someone to buy it.
1.A.future
B.potential
C.invisible
D.visible
2.A.components
B.elements
C.features
D.factors
3.A.focusing
B.focused
C.fixed
D.fixing
4.A.to
B.on
C.at
D.in
5.A.on
B.at
C.to
D.in
6.A.profit
B.profitable
C.many
D.much
7.A.reach
B.get to
C.accomplish
D.achieve
8.A.with
B.in
C.at
D.by
9.A.critical
B.important
C.significant
D.necessary
10.A.ask
B.advise
C.persuade
D.convince
第3题
But the mass production of goods resulting from the Industrial Revolution in the 19th century made person-to-person selling less efficient than it previously was for most products. The mass distribution of goods that followed the development of rail and highway systems made person-to-person Selling too slow and expensive for almost all Companies. At the same time, however, a growth in mass communication occurred first in newspapers and magazines, than radio and television that made mass selling possible. Advertising, then, is merely selling or salesmanship functioning in the paid space or time of various mass communication media.
The objective of any advertisement is to convince people that it is in their best interests to take an action the advertiser is recommending. The action may be to purchase a product, go to a showroom to try the product, use a service, vote for political candidate, make a contribution, or even to join the army. Like any personal salesperson, the advertisement tries to persuade. The decision is the prospect' s.
While advertising brings the economies of mass selling to the manufacturer, it produces benefits for the consumer as well. Some of those economies are passed along to the purchaser so that the cost of a product sold primarily through advertising is usually far less than one sold through personal salespeople advertising brings people immediate news about products that have just come on the market. Finally, advertising pays for the programs on commercial television and radio and for about two thirds of the cost publishing magazines and newspapers.
Person-to-person sale failed to meet the need______.
A.when the Industrial Revolution started
B.when goods began to be produced in great quantities
C.because trains replaced men in carrying goods around
D.as attention was shifted from distribution to production
第5题
A.pollutes
B.publishes
C.punishes
D.produces
第6题
A.Martin Amis
B.William Golding
C.V.S. Naipaul
D.Ian McEwan
第7题
A.happiness
B.mystery
C.distress
D.misery
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