We should focus on the experience of its founders and what inspired them to start the business when introducing the history of an established company.（)

3 The Chemical Services Group plc (CSG), which operates a divisionalised structure, provides services to industrial and

domestic customers in Swingland, a country whose economic climate is subject to significant variations. There have

been a number of recent changes at board level within CSG and therefore the managing director called a meeting of

the board of directors at which each of four recently appointed directors put forward their view as to what their primary

focus should be. These were as follows:

The research and development director stated that ‘my primary focus is upon ensuring that we continue to develop

the products and services that satisfy the requirements of our existing and potential customers’.

The finance director stated that ‘my primary focus is upon keeping our investors satisfied’.

The human resources director stated that ‘my primary focus is upon ensuring that we take all the steps necessary to

establish and maintain our reputation as a responsible employer’.

The corporate affairs director stated that ‘my primary focus is upon the need to ensure that we are recognised as a

socially responsible organisation’.

Required:

(a) Discuss the criteria that should be considered in deciding upon suitable performance measures in respect of

the primary focus of each of the FOUR directors of CSG providing THREE appropriate quantitative measures

for each primary focus.

Note: your answer may include financial or non-financial quantitative measures. (12 marks)

paring things through unique lenses or perspectives in each paragraph.

B、The writer can focus on completely explaining one subject in each paragraph.

C、The writer will personalize or reflect on the comparison made in the third paragraph.

D、The use of an introduction and conclusion are unique to this style. of writing.

正确答案： A

5 When looking at our writing, we should ask ourselves if we are ________ two things from a certain perspective or ________ one subject.

A、Comparing

B、Explaining

C、Engaging

D、Elaborating

E、Invigilating

F、Conflating

G、Initiating

tead of doing your work, you check Facebook or do some on line shopping.This is called procrastination, and it affects everyone.So how can you stop procrastinating？

We often procrastinate because a task seems too big, or impossible to achieve.Try breaking down the task into smaller pieces.For example, instead of thinking，“I need to finish this essay by 10 p.m.tonight ” tell yourself,“I’ m going to make a short outline, fill that in, and then look for quotes.”

Another important factor is your environment, isn’t it？ If there are too many distractions in your work space, you may be tempted to procrastinate more.Are there any things in your work space (for example, a TV) that could be causing you to lose focus？

Making a timeline with goals and deadlines is a great way to stop yourself from procrastinating.

However, it is important to make your deadlines realistic so that you can be sure you’ll stick to them.

Some people like to wait for the perfect time to start a task, while the perfect time is often now.Try something called the Two-Minute Rule to help you get started.This idea comes from David Allen’ s best-selling book, Getting Things Done.It states that.if something takes less than two minutes， such as washing your dishes after a meal, then you should do it now.

1.Procrastination means().

A.putting your work off till later

B.doing your work quickly

C.doing your work carefully

D.doing your work well

2.Sometimes we procrastinate because a task seems too().

A.easy

B.small

C.fun

D.big

3.Having a TV in your work space is an example of an environmental().

A.distraction

B.reaction

C.attration

D.concentration

4.Setting realistic is a() good way to stop procrastinating.

A.environments

B.deadlines

C.focus

D.places

5.The Two-Minute Rule states that if something takes no more than two minutes, you should().

A.put it aside

B.do it later

C.do it now

D.wait for a moment

Which one is said by Steve Jobs？

A."Last time there was this much excitement about a tablet, it had some commandments written on it."

B."We don’t use consumer focus groups."

C."We got a lot of feedback from developers in the industry."

D."No matter how hard you look, one thing you are not gonna find in a MacBook Air is an optical drive."

A．Establish

our priorities． B．Increase

our proficiency．

C．Try

to focus on what we do．

D．Make

every minute count ．

u've already had.

A. content

B. busy

C. patient

D. strict

n of ending someone's life.The important thing is how that person's life ends.If someone chooses euthanasia，he doesn't have to think about the worry and the suffering only.He can also focus on the things he really wants to do，such as taking a last trip，or making up a fight with someone in the family，or saying goodbye.The pressure on that person becomes lighter when he knows he won't have to go on suffering long.Often，people who have chosen euthanasia have such peace of mind that they die naturally.

Dr.Kimsma visits his patients every day in the final period of their lives，usually at their home，where most people prefer to die.He talks to them often about various treatments and ways to relieve their pain，so that they know about all the choices，not just euthanasia."If I ended the life of a patient because I had not given him good care，I would feel ashamed and guilty，" he said.

Dr.Kimsma admits that in the case of euthanasia there is a conflict between his goals as a doctor：saving life and helping those who are suffering.He believes that helping people is the morally right thing to do."My patients can be sure that I will not let them suffer unnecessarily alone.That is just my goal and duty as a physician."

However，he thinks that euthanasia should never be easy for a doctor，or for a person's family，so that people do not begin to think of it as something ordinary.He says he can only continue to perform. euthanasia because it is something that happens very rarely.

In 1996 the government of Australia's Northern Territory passed a law allowing voluntary(自愿的)euthanasia.Peter Ravenscroft，a medical professor in Australia，suggests that this law was passed because very little care is available for patients beyond cure in the Northern Territory of Australia.

Dr.Ravenscroft holds that euthanasia is wrong.He believes that when people have an incurable illness，they should be given care that lessens their pain and suffering and helps them to feel less afraid.He says that such care should improve the quality of a person's life，even in the very last part of his life，without bringing death.Dr.Ravenscroft suggests that a patient should be given a drug to help him sleep for the last few days of his life，if nothing else will help him.

Ravenscroft says，"I value sitting with dying patients or holding their hands.It reminds me that life is a great mystery and we all share the characteristics of being human.We take part in all of life including dying，but we are not masters of it."

If euthanasia is legal，it may be easier to choose death instead of continuing to look for a better treatment.Ravenscroft has had patients who lived much longer than they were expected to live，and other patients whose pain suddenly became less.If euthanasia had been available，they might have died too soon.

Ravenscroft has another reason for not making euthanasia legal.He fears that people can be persuaded to choose euthanasia when they do not really want to.He thinks it is unlikely that any law can stop this from happening.

1、Which of the following is NOT Dr.Kimsma's opinion？_____

A、People may die peacefully in euthanasia because they feel less pressure.

B、Euthanasia allows people to focus on important personal things in the last phase of their lives.

C、It is wrong to give up looking for a better treatment for an incurable disease.

D、It is wrong to let a patient suffer when the disease is beyond cure.

2、According to Dr.Kimsma，when the two goals of a doctor conflict，_____.

A、saving life of those who are sick should come first

B、helping people who are suffering should come first

C、it is up to his patient to make a decision

D、the solution varies according to the situation

3、Dr Ravescroft is against euthanasia.One of his reasons is that _____.

A、nobody really wants to end his own life

B、saving life is the only goal for a doctor

C、care given to people having incurable diseases can prolong their lives

D、people can be given painkillers and drugs to make them suffer less

4、By "we are not masters of it [life]，" Dr Ravenscroft means _____.

A、we have no right to end a person's life

B、we can never tell what will happen to us

C、life is as mysterious as death

D、life is always beyond our knowledge

5、Doctors Ravenscroft and Kimsma have opposite views on euthanasia，but many of their concerns are similar.They agree that _____.

A、life should be respected more than anything else in the world

B、euthanasia should not be seen as an easy answer to incurable diseases

C、people cannot know for sure that their pain will not get better

D、the policy on euthanasia will depend on the development of medicine