Business Ethics Nowadays, more and more attention is being paid to “Business Ethics”.

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Business ethics is not about personality, though a good personality is valuable. Ethics is the primary element and prerequisite for successful business. No matter what you do, you should think of business as a matter of integrity. Nowadays, the slip in ethics and the absence of social responsibility, especially integrity, have led to a crisis in business, seriously influencing social development.

Events resulting from a loss of trust are being seen now and then and they affect the society in many unfortunate ways. Most people know the importance of business ethics, but still some people don't honor them. We often hear media reports on problems in business, such as adding harmful materials to products. These behaviors cause much damage to consumers, who spend money but do not get quality commodities, especially when these commodities do great harm to their health. It is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses, and their health suffered serious damage as a result. People can't bear this kind of behavior. and the businesses responsible must be closed down and the related personal be published.

1.What is the primary component for a prosperous business？

A.Good management

B.Business ethics

C.Reliable credit status

2.What is the influence of losing integrity？

A.Hinder social development

B.Worsen the company's reputation

C.Reduce people's trust between each other

3.What is people's attitude towards business ethics？

A.All people pay attention to business ethics

B.Most people attach importance to it and follow it

C.Lots of people know its importance but still some don't honor it

4.Which of the following items is NOT mentioned in this passage？

A.The absence of ethics has led to a crisis in business world

B.Manufacturers' immoral behaviors do little harm to consumers

C.Media is important for people to know more about commodities

5.What is the author's attitude toward immoral behaviors in business？

A.Critical

B.Affirmative

C.Indifferent

A. to

B. for

C. of

A. 许多人知道商业道德很重要，但仍有一些人避而不谈它。

B. 许多人知道商业道德的意义，但仍有一些人不理会它。

C. 许多人知道商业道德的重要性，但仍有一些人不遵守它。

Why did Amitai Etzioni say "I really feel like I failed them"(Line 4, Para.2)？

A．He was unable to alert his students to corporate malpractice.

B．He didn't teach his students to see business in new and different ways.

C．He could not get his students to understand the importance of ethics in business.

D．He didn't offer courses that would meet the expectations of the business-leaders-to-be.

Amitai Etzioni is not surprised by the latest headings about scheming corporate crooks(骗子). As a visiting professor at the Harvard Business School in 1989 ,he ended his work there disgusted with his students' overwhelming lust for money. "They're taught that profit is all that matters," he says. "Many schools don't even offer ethics (伦理学) courses at all."

Etzioni expressed his frustration about the interests of his graduate students. "By and large. I clearly had not found a way to help classes full of MBAS see that there is more to life than money, power, fame and self-interest," he wrote at the time. Today he still takes the blame for not educating these "business-leaders-to-he". "I really feel like I failed them, "he says. "If I was a better teacher maybe I could have reached them."

Etzioni was a respected ethics expert when he arrived at Harvard. He hoped his work at the university would give him insight into how questions of morality could he applied to places where serf-interest flourished. What he found wash't encouraging. Those would-be executives had, says Etzioni, little interest in concepts of ethics and morality in the boardroom--and their professor was met with blank stares when he urged his students to see business in new and different ways.

Etzioni sees the experience at Harvard as an eye-opening one and says there's much about business schools that he'd like to change. "A lot of the faculty teaching business tire bad news themselves. "Etzioni says. From offering classes that teach students how to legally manipulate contracts, to reinforcing the notion of profit over community interests, Etzioni has seen a lot that's left him shaking his head. And because of what he's seen taught in business schools, he's not surprised by the latest rash of corporate scandals. "In many ways things have got a lot worse at business schools. I suspect. "says Etzioni.

Etzioni is still teaching the sociology of right and wrong and still calling for ethical business leadership. "People with poor motives will always exist," he says. "Sometimes environments constrain those people and sometimes environments give those people opportunity. "Etzioni says the booming economy of the last decade enabled those individuals with poor motives to get rich before getting in trouble. His hope now: that the cries for reform. will provide more fertile soil for his longstanding messages about business ethics.

What impressed Amitai Etzioni most about Harvard MBA students？

A．Their keen interest in business courses.

B．Their intense desire for money.

C．Their tactics for making profits.

D．Their potential to become business leaders.

Part B

Directions: Read the following text carefully and then translate the underlined segments into Chinese. Your translation should be written clearly on ANSWER SHEET 2.

As part of more comprehensive compliance and ethics programs, many companies have formulated internal policies pertaining to the ethical conduct of employees. These policies can be simple exhortations in broad, highly-generalized language (typically called a corporate ethics statement) , or they can be more detailed policies, containing specific behavioral requirements (typically called corporate ethics codes). 61) They are generally meant to identify the company' s expectations of workers and to offer guidance on handling some of the more common ethical problems that might a-rise in the course of doing business. 62) It is hoped that having such a policy will lead to greater ethical awareness, consistency in application, and the avoidance of ethical disasters.

63) An increasing number of companies also requires employees to attend seminars regarding business conduct, which often include discussion of the company's policies, specific case studies, and legal requirements. Some companies even require their employees to sign agreements stating that they will abide by the company' s rules of conduct.

Many companies are assessing the environmental factors that can lead employees to engage in unethical conduct. A competitive business environment may call for unethical behavior. Lying has become expected in fields such as trading. An example of this are the issues surrounding the unethical actions of the Saloman Brothers.

Not everyone supports corporate policies that govern ethical conduct. Some claim that ethical problems are better dealt with by depending upon employees to use their own judgment.

Others believe that corporate ethics policies are primarily rooted in utilitarian concerns, and that they are mainly to limit the company' s legal liability, or to curry public favor by giving the appearance of being a good corporate citizen. Ideally, the company will avoid a lawsuit because its employees will follow the rules. 64) Should a lawsuit occur, the company can claim that the problem would not have arisen if the employee had only followed the code properly.

Sometimes there is disconnection between the company' s code of ethics and the company' s actual practices. 65) Thus, whether or not such conduct is explicitly sanctioned by management, at worst, this makes the policy duplicitous (搞两面派的), and, at best, it is merely a marketing tool.

(61)